Do you know the key attributes of your core customer base? We make this easy and simple and can compare against any number of target market segments you track.
Easily create customer-specific deals based on a customers past shopping behaviour.
Discover the customers that are motivated by a marketing or product campaign.
Save and run your favourite reports to easily keep track of your key metrics – weekly unit sales, price changes, customer visits, basket sizes etc. Over 40 retail KPIs can be tracked.
Track the results of campaigns and promotions and easily compare against control groups.
Discover the true drivers of your promotions – who were the customers who engaged with your store more as a result.
An in depth look at what changes if a product is delisted, a new product introduced or a product was promoted.
An illustrative view highlighting the drivers of growth and decline. Understand not just what happened, but why.
What products bring in the most/least revenue? Does delisting this product impact on a certain customer?
This module will algorithmically predict both genuine stock outs and phantom stock outs. Export to Excel for sorting and distribution. The module has a merchandise view and a operations/logistics view.
Use this module to identify the impact of specific activities on a product and where the spend was transferred to or came from.
Answer questions such as:
This module provides clarity as to which behavioural drivers to target to achieve our objectives through a revenue or gross profit lens.
Rapidly answer traditionally difficult and time consuming questions such as:
This module can be used both strategically and tactically, analysis can be applied to any of the following:
Rapidly build “what if” forecasts to easily model complex behavioural scenarios