11Ants Retail Analytics Platform announced as finalist for most Innovative Software Product in Microsoft NZ Partner Awards 2016

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The team at 11Ants Analytics are very proud that our 11Ants Retail Analytics Platform (11Ants RAP) was announced as a finalist for Innovative Software Product of the year in the Microsoft New Zealand Partner Awards 2016. This is wonderful recognition of our solution, and to the good people of Microsoft who have visibility to all the cool stuff that is going on everywhere, we say thank you and we are thrilled to be recognized as being near the top.

We’ve had lots of good reasons to partner with Microsoft and they’ve been very supportive of our business right from the very early days. We bet on Microsoft’s Azure cloud platform relatively early, and were one of the first software companies in New Zealand to utilize it as the foundation of our solution. I believe we continue to be developing one of the more technically complex solutions in the world on Azure; but beautifully hiding the technical complexity from the end user – who just gets to interact with hundreds of millions of rows of retail data through a beautiful graphic user interface, by making some simple settings and clicking ‘Analyze Data’.

We are proud to be in the very good company of fellow finalists Datacom, Eight Wire and Putti and wish each of them well.