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Micro Segment Builder Module

Create multi faceted customer segments with this invaluable and flexible tool.

Use this module to identify customers and build micro-segments and highly targeted campaign lists based upon specific purchase behaviours.

You can select customers based on:

  • The way you communicate with them
  • Their engagement with your company or specific stores
  • Their engagement with products, categories or brands
  • Their engagement with promotions, and
  • General customer attributes (e.g., demographics)