11Ants Retail Analytics Platform

 
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11Ants Retail Analytics Platform

11Ants Retail Analytics Platform is a cloud-based customer science platform which drives retail growth in medium to large retailers. 11Ants Retail Analytics Platform begins with the assumption that there is a huge amount of unrealised value in the transactional data you collect and store. 11Ants Retail Analytics Platform transforms this data into actionable stories about your customers, products, promotions and stores – transforming the way you can make and review decisions.

I have never seen anything quite like 11Ants Retail Analytics Platform. What this has the potential to do for retailers around the world is unimaginable.
Executive
Major Grocery Retailer
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Key Modules


Weekly Key Metrics Module

How are my key metrics changing week by week?

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Category Performance Module

How is my category performing on customer-centric metrics?

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Company Performance Module

How is our company performing on customer-centric metrics?

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Promotion Impact Module

Which factors most impacted promotion outcomes?

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Busy Times Module

When do my products/categories sell?

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Category Drill Down Module

Which categories were responsible for growth and decline?

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Product Substitution Module

How loyal are customers to our various products?

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Basket Contents Module

What other products are in my baskets?

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Pricing Sensitivity Module

Which price point delivers optimal margin?

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Store Performance Modules


Territory Drill Down Module

Which regions/stores were responsible for growth or decline?

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Growth Opportunity Module

What opportunities exist to grow store sales/profitability?

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Loyalty Participation Module

What opportunities exist to increase loyalty card usage?

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Cross-Sell Opportunity Module

What opportunities exist to drive cross-sell behaviour?

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Customer Retention Module

What opportunities exist to increase customer retention?

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Promotion Analysis Module

Compare promotion results across stores

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Promotion Activation Module

Which stores have not yet activated my promotion?

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Customer Delivery Modules


Customer Value Segment Module

How do my customers contribute?

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Customer Behavioural Segment Module

Which categories do my customers engage with?

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Product Customer Profile Module

Who shops my category/brand/product?

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Territory Customer Profile Module

Who shops our territories/stores?

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Customer Related-Purchases Module

What other products do my customers buy?

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Micro-Segment and Campaign Builder Module

Rapidly identify customer with pin-point accuracy

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Discover Similar Customers Module

Discover customers similar to existing category/brand/product shoppers

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Advanced User Modules


Analyst Module

Ad-hoc queries for analysts and power users

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Data Audit Module

Does RAP contain the correct data?

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Basket Inspection Module

Isolate and inspect the contents of individual baskets

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